Most Requested Launch of 2025!

PrimeSkin CC+ Cream: Second-Skin Foundation for Mature Women

Soft-matte finish. Creaseless coverage. All-day hydration.  

*Get to shop before others

Smooth, Hydrated and Even-Toned Skin In Your 50’s & Beyond

Tired of regular foundations creasing and settling? Crave light & elegant, only to get cakey and heavy?

PrimeSkin CC+ Cream flips the narrative.

Its skin-like coverage neutralizes redness, conceals dark spots, and blurs pores - for a naturally flawless look.

  • Soft-matte formula maintains moisture.

  • Weightless and easy to wear.

  • Doesn’t sink into lines. Won’t add more texture.

  • 5 color-correcting shades you can’t go wrong with

  • Dermatologist-approved

*Get to shop before others

The Desirable Coverage of Liquid Foundation with the Creaseless Set of Powder!

  • Applies like liquid. Sets as powder. Doesn’t settle into lines & wrinkles.

  • Undetectable as make-up. But powerfully blurs pores and imperfections, counters redness.

  • Enriched with Bioferment Serum & Avocado Oil Complex. Works round the clock to deliver hydration. Keeps your sensitive skin nourished, smooth, and resilient.

*Get to shop before others

Cosmetics With Heart

How Your Purchase Makes A Difference

For every product you purchase, we donate to help a woman thrive.

Fight Cancer

Salute Women On Frontlines

Stop Misinformation

Commission Research

Equipping charities that help breast cancer survivors live with dignity.


Expanding or drive on supporting women on the medical frontlines.


Investing in bodies that print accurate information to educate mature women.

Choosing the best talent in R&D to design cosmetics that use science to heal.

Cosmetics With Heart

How Your Purchase Makes A Difference

For every product you purchase, we donate to help a woman thrive.

Fight Cancer


Equipping charities that help breast cancer survivors live with dignity.

Salute Women On Frontlines

Expanding or drive on supporting women on the medical frontlines.

Stop Misinformation

Investing in bodies that print accurate information to educate mature women.

Commission Research

Choosing the best talent in R&D to design cosmetics that use science to heal.