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Glam Crayons. For Mature Queens.

“You know why I wear so much mascara…? ‘Cause I can’t wear anything else…”


That’s a story you may be familiar with.


Eyeshadows are so difficult to wear well.


Especially when you have hooded eyes. Or drooping lids.


But we’re here with options for you.


You’ve been asking for well over a year.


At long last, PrimeEyes Brightener is ready to launch!


It’s the sophistication of perfect eyeshadow application….


In a low-maintenance stick.

Swirled with radiance, the buttery base erases tiredness, lifts, illuminates, and opens up hooded eyes.

Long-stay and mess-proof. Doesn’t clump on mature lids.


Ups your X-factor -- immediately.


We can’t wait to see what you do with it!

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  • Mascara for Mature Women
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  • Choosing the Right Blush After 50
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